Scope: Social Media Content | Illustration Production | 3D modeling | Product Packaging Design
Skill: Adobe Illustrator, Photoshop, Blender
Work Name: Rhythm Fruit (Independent Study)
Date: November 2023
Rhythm Fruit is a beverage brand. They want to promote their new product, strawberry juice mix. Increase product sales by publishing beautiful ads on social media platforms. This project includes the production of 3D graphics, product modeling, packaging, paper-cut style graphics and expansion effect graphics.
Social media is an important channel for businesses to market and promote their products. This project can improve my skills in using different tools for design, and it helps me become more familiar with the use of design tools, making me more efficient in future design work.
Good graphic design can attract more people's attention. These three different styles of work will show the diversity of my design style to meet the needs of different customers.
First, Blender is a completely new tool for me, and although we have already learned about Cinema 4D, there are still some differences and I need to spend time to further understand how to apply it.
Second, How to make 3D-modeled products more realistic is also a challenging task for me, especially the processing of edges and the use of lights. After 3D modelling, the outer packaging pattern needs to be affixed according to the size. This is a design I have never done before. How the size, position, and angle of the packaging correspond to the 3D model is what I need to learn.
Third, How to design the effect of paper-cut style is my first attempt, and it is also what I need to learn. I think the relationship between each layer of paper effect and shading is a difficult point to face.
Designing Dreams,
Creating Connections!